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Update: Chicago Registration Still Strong
As of this week, tradeshow registration for non-exhibiting attendees continues to remain ahead of those charted the same weeks leading up to the show during the last five years for ISSA/INTERCLEAN North America, especially in the distributor category. This is in addition to increased attendance at other ISSA events reported earlier this month. Read the update here.
32 Ways to to Succeed with Lean Exhibiting
Tradeshows are an extremely cost-effective way to gain face-to-face access with your customers and prospects. However, many exhibit managers are being challenged to do more with less. Read on for a collection of 32 cost-saving practices.
Eastern Europe Show Charts Record Attendance
Exhibitors from more than 25 countries witnessed the largest attendance to date at the ISSA/INTERCLEAN Central & Eastern Europe show, which took place last month in Poland. Read more.
Request for Cleaning Times Comments
ISSA is accepting comments for the newest revision of the popular Official Cleaning Times publication. Learn how you can give input on one of the most widely used operational standards in the industry.
Exhibitor Bonus: Inside the Mind of an ISSA/INTERCLEAN Buyer
The industry’s premier exhibiting expert, Jefferson Davis, will lead a panel discussion lunch Oct. 6, where high-profile customers will discuss how exhibitors can get the most impact out of ISSA/INTERCLEAN North America 2009. Each exhibitor receives one free registration.
Methods to Increase Tradeshow Results
Many exhibitors who had their budgets frozen or reduced in 2009 reported they still increased event ROI this year. Below are the top tactics they say they focused on to achieve those results.

Source: Trade Show Week Magazine
USGBC, BOMA, Healthy Schools, ISSA Co-host Green Cleaning Sessions
ISSA is working with Chicago Chapters of the U.S. Green Building Council and BOMA and the Healthy Schools Campaign to host green cleaning-specific workshops for their high-profile members July 29 at Northern Illinois University’s Hoffman Estates Campus, and Oct. 8 at McCormick Place. Read more.
ISSA Negotiates Bonus Discounts for Exhibitors
To help exhibitors maintain strong promotional options in light of tighter budgets, ISSA has negotiated discounted options for video and mail vendors exclusive for ISSA/INTERCLEAN companies. Learn more.
Call for Green Case Studies
Raise your green profile by placing your success story in the new Green Connections Center at ISSA/INTERCLEAN 2009. Supporter packages are starting to sell out, so contact ISSA to discuss literature and product placement opportunities today.
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