November 10, 2009 — ISSA/INTERCLEAN® Amsterdam is calling for entries for its eighth Innovation Award program. The award goes to the best innovation in the professional cleaning world.

The deadline for entries to enter this prestigious contest is January, 22, 2010. The products, concepts, and services nominated will be on display during ISSA/INTERCLEAN Amsterdam, which takes place April 26- 29, 2010, at the Amsterdam RAI Center in Amsterdam, Netherlands.

There are three categories for the awards:

1. Machines, accessories, and components
2. Equipment/tools for cleaning, care, and safety
3. Cleaning services

In addition to the innovativeness of the entry, the jury—which consists of entrepreneurs, experts, and journalists—uses additional criteria to select the winners, including whether the entries offer new opportunities for increasing turnover and margins, make working more pleasant, or improve quality.

Awards Boost Business
The ISSA/INTERCLEAN Innovation Award has developed into a prestigious prize. And the winners can attest to this. Last year's winner was Israeli company UltraClean Ltd. Owner Avi Kafzan informed us that winning the award has given the product an enormous boost.

"As a direct result of winning the ISSA/INTERCLEAN Innovation Award, hundreds of people came to visit our stand," he said. "After the fair, we got inquiries from more than 200 companies, and we trust that starting next year we shall be able to start marketing overseas."

For complete information and to register, visit www.issainterclean.com.