ISSA Honors 2024 Advocates of the Year


ISSA is proud to announce the recipients of the third annual ISSA Advocate of the Year Awards. The awards were presented at the association’s 2024 Clean Advocacy Summit in Washington, D.C., earlier this week. Award recipients were selected by ISSA with input from its Government Affairs Advisory Committee.

The recipients of this year’s awards are Keith Schneringer, BradyPLUS senior director of marketing – jansan and sustainability, and Jean-Marie Pfeifer, owner of Shore to Shore Cleaning.

“Keith was selected as the manufacturing recipient for being such an engaged and helpful supporter of ISSA’s legislative and regulatory affairs efforts,” said ISSA Director of Government Affairs John Nothdurft. “He was one of the first people I connected with when I started with ISSA, and his feedback, assistance, and encouragement over the years has been critical in helping the association be more impactful.”

“It has been impactful, informative, and fun to be a part of the ISSA Government Affairs Committee for the last several years,” said Schneringer. “To see the progress that the cleaning industry has made in building relationships with government legislators and agencies to help advocate for our fellow members has been both impressive and gratifying —and the leadership of the ISSA staff has been a critical organizing component in building these bridges. Participation in these industry advocacy efforts has helped to keep our company informed and prepared for new laws and regulations and helped us to be able to skate to where the puck is headed. I am honored and humbled to be singled out for recognition this year.”

“Jean-Marie has been a passionate and effective advocate for the industry since attending the Clean Advocacy Summit in 2023,” said Nothdurft. “Her passionate advocacy led to New York State proclaiming Cleaning Week in 2023 for the first time and again with even more support in 2024.”

“What we do as an industry may be the most important function in any given workspace,” said Pfeifer. “2020 showed the public just how essential the cleaning industry is to everyone’s daily lives. I am beyond grateful to be recognized by ISSA for the small part I was able to play in gaining more recognition for the industry and Cleaning Week in New York State.” 

“We thank Keith and Jean-Marie for their extraordinary advocacy on behalf of the entire cleaning industry and congratulate them on being ISSA’s 2024 Advocates of the Year,” said ISSA Executive Director John H. Barrett.