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The Coming Mobile Marketing Revolution

Presenter: Bob DeStefano

Sponsor: Georgia-Pacific Professional

Channels: BSC Focus, Distributor Focus, Educational Quick Clips, Management, Sales & Marketing, Technology

By 2013, it is estimated that for the first time, more people will access the Web on mobile devices than on traditional computers. Is your company ready for that revolution? In this ISSA Educational Quick Clip, Bob DeStefano discusses four ways a company can leverage mobile marketing to bring more value to its customers.

About the Presenter

Bob DeStefano is an online marketing strategist and professional speaker with over 15 years experience helping companies leverage online marketing to produce bottom-line results. He serves as president of SVM E-Business Solutions, a leading B-to-B online marketing agency, and has worked with a wide variety of companies—from Fortune 500 companies to small family-owned businesses—to help them leverage online marketing to achieve bottom-line results.