Industry News > INCLEAN Relaunches Digital Platform: Faster, Smarter, Stronger

INCLEAN Relaunches Digital Platform: Faster, Smarter, Stronger

ISSA, the worldwide cleaning industry association, announced its Oceania media brand INCLEAN has relaunched its digital platform, resulting in a modern website designed to deliver sharper insights, stronger connectivity, and an enhanced experience for cleaning and facility management professionals across Oceania.

Click here to access the INCLEAN site.

The upgrade signals a renewed commitment to the region’s cleaning and hygiene sector.

Tim McDonald, editor of INCLEAN, said: “As the cleaning and hygiene sector evolves, the face of our digital presence needed to evolve with it. We wanted a platform that matched the pace, scale, and professionalism of the industry, while giving our readers a more intuitive way to access the intelligence they rely on,” according to Tim McDonald, the editor of INCLEAN.

Launched on August 25, 2025, the new site features a cleaner, more modern design with streamlined navigation, helping readers find key topics quickly. Beyond news, INCLEAN has expanded access to webinars, podcasts, and resources—formats that are increasingly important as professionals look for learning on demand. For industry partners, new advertising options provide targeted visibility with decision-makers and buyers.

ISSA Oceania manager Lauren Micallef welcomed the launch as a significant investment in the industry’s future, noting: “INCLEAN has always been more than just a publication; it has been a trusted voice, a connector, and a champion for the cleaning and facility solutions industry. This relaunch represents a bold renewal of our promise to inform, inspire, and elevate. Supported by the expertise and passion of our editorial and production team, INCLEAN will deliver deeper insights, richer stories, and greater engagement for our community across the region.”

McDonald added: “I’m proud that this relaunch reflects the strength of INCLEAN’s community. Every decision in the redesign was made with our readers in mind, from contract cleaners and facility managers to suppliers and service providers. It’s about building a digital home that speaks directly to their needs. Our role has always been to connect the industry and champion its progress. With sharper navigation, richer content formats, and stronger connectivity, the new site becomes more than just a publication—it’s a true hub for knowledge, dialogue, and innovation across Oceania’s cleaning sector.”

A new look with sharper navigation

The redesigned site introduces a user-focused layout optimized for both desktop and mobile. Navigation has been streamlined to help readers access priority topics such as news, business development, technology and innovation, health and safety, and sustainability. The upgrade also strengthens access to vision-led content—including webinars, podcasts, and practical resources—tailored to commercial cleaning and facility management professionals. For suppliers and service providers, new advertising formats offer clearer pathways to engage buyers and influencers.

Building on a trusted legacy

For more than three decades, INCLEAN has provided independent reporting and industry intelligence for the Oceania cleaning sector. Its cross-platform presence spans print, digital, and social, supporting professionals with expert analysis, case studies, and trend forecasts. The refreshed website builds on that legacy, giving contract cleaners, facility managers, equipment suppliers, and hygiene specialists a stronger platform to stay informed and connected.

“This is about preparing the industry for the next chapter. With challenges and opportunities emerging at pace, INCLEAN’s role as a knowledge hub has never been more important,” Micallef added.

INCLEAN Media And Business Contacts
Editorial Inquiries: [email protected]
Advertising & Partnerships: [email protected]