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ISSA YouTube Channel Hits 1 Million Viewers

July 12, 2022 ISSA YouTube Channel Hits 1 Million Viewers

The ISSA Media YouTube channel recently reached a significant milestone, accumulating more than one million international video views.

Originally launched several years ago, the ISSA Media YouTube channel has now delivered hundreds of pieces of video content to its viewers and subscribers across the globe. Primarily overseen by the ISSA Media team, the ISSA YouTube channel delivers everything from breaking cleaning industry news and critical health alerts to in-depth interviews and association updates. Since ISSA pivoted its focus to video during the early days of the COVID-19 pandemic, the ISSA YouTube channel has seen an enormous jump in both content and viewers, with more than 500 videos and over 800,000 viewers since March 2020. In the past year alone, more than 200 videos have been released.

“It’s been exciting to watch our video program grow in popularity, and to see the industry really embrace this media platform,” said ISSA Media Director and host of the popular Staight Talk! interview series Jeff Cross.  “While our print and digital publications remain key to our content strategy, providing the industry with what it needs and wants, the evidence is there that many want video content. When it comes to cleaning and restoration issues and thought-leadership topics, the ISSA Media team has programming for everyone. We offer our flagship Straight Talk! series, the new Take 5 with Cleanfax, Industry Alerts, GBACtv programming, and much more. We have the educational and breaking news video content for the entire cleaning supply chain. The industry is watching, and ISSA will continue to provide video content on all topics that help keep the cleaning and restoration marketplace updated, informed, and educated.”

ISSA Media continues to expand its YouTube channel programing, releasing an average of three new videos a week. View the full variety of curated playlists here and be sure to subscribe today so you never miss an important update!