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P&G Pro Urges Restaurants to Upgrade Their Cleaning
March 30, 2021Procter & Gamble Professional (P&G PRO) has launched a new marketing campaign encouraging restaurant owners to raise the bar on their cleaning and disinfecting protocols.
P&G Pro’s holistic national campaign, “Clean Upgraded,” includes digital signage, the brand’s first-ever national radio program, support from industry influencers, and point-of-sale programs through retail partners.
“With diners paying more attention to cleanliness than ever before and the standard of clean being raised to such a high level this year, restaurant owners and operators need cleaning products that go above and beyond to knock out grime, grease, and germs faster and stronger than ever before,” said Paul Edmondson, vice president of P&G Pro North America.
Interested restaurant owners are encouraged to find out more about the Clean Upgraded campaign by visiting www.pgpro.com where they can consult with a P&G Pro representative and even receive free product samples.
About P&G Professional
Procter & Gamble Professional, the away-from-home division of Procter & Gamble, serves the food service, building cleaning and maintenance, hospitality, and convenience store industries. For more information, visit www.pgpro.com.
