I presented a seminar at an industry conference last weekend. Immediately afterward, I had a table set up alongside the stage to sell books. I processed a few sales with cash and credit cards and finally there was only one person standing in front of me, with a book in her hand. “Can I sell ...
Over the past few years, distributors and salespeople in the professional cleaning industry have heard the term ‘consultative selling’ used more frequently. Consultative selling is a process in which the salesperson or jansan distributor evolves from the traditional supplier role to become the customer’s trusted advisor. This type of selling requires and allows for considerable ...
Social media is an all-encompassing term for interactions created and shared in a virtual community or network. It can take on many different forms such as blogs and microblogs, social networks, photo and video sharing, and discussion forums. According to a Nielsen Media Research report, Americans spent 121 billion minutes in July 2012 on social media ...
A major professional cleaning-related organization conducted a study looking into the types of comments people leave on social media sites concerning the appearance of restrooms in facilities such as restaurants, retail stores, and public facilities. The study revealed that building users pay surprisingly close attention to how well maintained restrooms are, and in at least ...
Often we read about the notion that there are companies considered too big to fail. But let’s consider the reverse condition and take a serious look at the situation within our industry with regard to success and survival relative to a company’s size. Put simply, the underlying question is: “Does size matter?” In general terms, ...
Spring and summer, the busiest times of the year for the carpet cleaning industry, are right around the corner. And as carpet-cleaning service ramps up, one issue all carpet cleaning professionals must address is how to dispose of wastewater. According to the Ohio Environmental Protection Agency, wastewater can contain bacteria, body fluids, human and animal ...
Consumer demand for transparency in both the household and institutional markets continues to grow across the United States, and most recently manifested itself in the form of state legislation. On October 15, 2017, Governor Jerry Brown signed the California Cleaning Product Right to Know Act of 2017 (SB 258) into law, making California the first ...
As part of its strategic mission to provide greater access to industry data, market trends, and analysis, ISSA has teamed up with the American Association of Cleaning Equipment Manufacturers (AACEM) to highlight trends impacting all segments of the commercial cleaning industry. The result: a series of market research reports and applicative data for ISSA members. ...
When it comes to the proper and effective cleaning of commercial kitchens, we often find that cleaning tools—the items we use to keep the kitchen hygienic and healthy—are the very items that spread disease. Keeping these tools clean and sanitized for use in a commercial kitchen raises many concerns. For example, raw meats, fish, and ...
Commercial backpack vacuum cleaners were first made available in 1987. Since then, they have certainly had their supporters and enthusiasts. However, backpack vacuums still have a much smaller market share of the overall professional vacuum cleaner market than upright models. This is most true in the United States, where uprights are by far the most ...
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